Tag Archives: marketing

Four-Fold Twitter Approach

O. M. Grey wrote a guest post for Erotic Romance Publishers on Christine Rose’s Four-Fold Twitter Approach.

Excerpt:

Sex sells. At least that’s what we hear over and over again, and it does to an extent. Erotica sells quite well to a specific audience, but then mystery sells well to a specific audience, too. With over 950 books being published every day in the USA alone, the trick is getting your book seen by that specific audience. The key to Twitter and any social network is finding that specific, or niche, audience and making a personal connection with each and every person. The more you can identify and connect with your niche market, the more successful you will be. The more you can build and maintain relationships with that following, the better your sales will be.
I’ve been on Twitter since 2009. Under my original name, @christinerose, I made the top 100 authors on Twitter for 2009, sharing that title with names like Neil Gaiman and Meg Cabot. It was quite the honor. I learned how to use Twitter relatively early, before it became the massive social network it is today. I now have over 10,000 followers on both that account and @omgrey.
Since 2009, social networking has become part of daily life, both professionally and personally, for millions of people around the globe.
A harsh reality: No one cares you wrote a book unless you are already a well-known author. However, the people who already care about you as a person or colleague are interested that you wrote a book. Social networking is building an extended family and professional base, people who care about YOU. When they care about you, they’ll be interested in your books.
Social networking isn’t about marketing your book. It’s about marketing YOU. Brand yourself, not your book, as it won’t be your only book, likely. Your Twitter name, FB profile/page, blog, etc., should all be your author name, not your books. Not your characters. YOU.

Read the rest HERE!

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Second Edition Released!

Blue Moose Press is so proud to release the second edition of Christine Rose’s Publishing & Marketing Realities for the Emerging Author.

Here is what people are saying about this book:

“I read the book in two days and recommended it this week at a presentation I made to the Bay Area Writers League.  It is a gem for independent authors.  Thank you.” ~Larry Watts, Emerging Author

“This book gives readers a look into an author’s life while simultaneously imparting invaluable advice. It turns reading what could have otherwise been a dry textbook into an exciting learning experience. Needless to say, I highly recommend Publishing & Marketing Realities for the Emerging Author to everyone who wants to be published…The lifetime benefits as a writer that you’ll receive from this book far outweigh the small price you pay for it.” ~Rachel Brooks, Emerging Author (full review)

“Christine’s book offers a thorough, fresh, and honest look at both traditional and self publishing options. Reading it is like sitting down and having coffee with a good friend who’s in the know about the publishing industry.”
~Evelyn Lafont, author of The Vampire Relationship Guide, Volume One.

“Christine Rose’s book is mandatory reading for anyone who is thinking about writing a book, in process or has just completed one. As a successful, published author, Christine shares a treasure trove of information about marketing and publishing in a witty, concise manner. A mind-boggling world awaits. Let Christine’s guidance help you to get your work into the right hands.” ~ Caroline Kirby, emerging author.

“This should be required reading for emerging authors.” ~ TS Tate, freelance editor.

“This is the one that will guide you through the jumble of today’s publishing options. Packed with practical information, the writing is fast-paced and to the point. No fluff, just facts. A must for every writers reference library. This author has experienced it all, and she graciously reviews the entire process enabling you to realize potential and practical options for your book. I bought the Kindle version and stayed up to read it. Couldn’t put this one down.” ~N. Bright via Amazon.com Reviews

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Christine Rose 2012 Blog Tour

Join award-winning author Christine Rose for her 2012 Blog Tour. The complete schedule can be found on her blog. Easy entry and cool prizes!

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Publishing & Marketing Realities

Christine Rose, half of the Christine and Ethan Rose writing team that brought us the Rowan of the Wood fantasy series, has started offering her services as a social media and publishing consultant. After being on the road and in the publishing trenches for over three years, Christine has written a book called Publishing and Marketing Realities for the Emerging Author: A Guide to Help Authors Effectively Choose a Publishing Path and Marketing Strategies.

Christine Rose shares what she’s learned the hard way. From starting with an Indie Press, through self-publishing, to finding a NY Agent and playing with the big boys. No nonsense. No tiptoeing. She tells it like it is. Christine has traveled coast to coast promoting her work, along the way becoming a social networking maverick and an Amazon bestselling author. Her marketing efforts sold over five times more books in the crucial first year than the average books sells in its lifetime. Publishing & Marketing Realities is her guide around the pitfalls en route to success.

“Wonderful! I like what you have done, and fast! It is a much better website. Finally someone has done what all the experts (from Writing Conferences like SanFrancisco and DFW) have been preaching.” ~J. Fred Beckman, Emerging Author of Amour et Vengeance

“This was my first time to format and upload an e-book to Amazon, Barnes & Noble, and other online sites. I didn’t have a clue how to do so. Christine gave me the confidence and instruction I needed to move forward.” ~ Anne Fifield, Emerging Author of Owner Turn-In

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